The web is evolving. Your content needs to evolve with it. We all need to deliver better information. Intelligent content enables this. Intelligent content allows for more detailed and more accurate analytics. We'll share tools and resources to help make your existing content intelligent, create intelligent content from scratch, and migrate and parse large amounts of content with some automation. Intelligent content enables more reuse, more flexibility for distribution to multiple environments and devices, and consistency across mediums.
Intermediate -Assumes basic knowledge of topic and some experience.
Helpful to have experience with managing content in any environment.
Attendees will leave the workshop with an understanding of what intelligent content is, and how they can both create it and convert their old content into intelligent content. They will leave with a list of tools, resources and examples to help them along the way.
Number reflects attendee interest not registrations or attendance. Get there early!