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Presidents Hall [clear filter]
Monday, June 11
 

7:00am

8:00am

Mobile First

For years, most Web teams have designed for the desktop. Mobile, if it even happened, was a port off the desktop version, designed and built before anyone even considered the mobile experience. This made perfect sense for a while. Browsing the Web on mobile phones was painful; carriers controlled access to the Web on their devices; and mobile network speeds made everything often grind to a halt.

But things have changed so dramatically over the past few years that starting with the desktop may be an increasingly backwards way of thinking about a Web product. Designing for mobile first can not only open up new opportunities for growth, it can lead to a better overall user experience for a Web site or application.

In this presentation, Luke Wroblewski will dig into the three key reasons to consider mobile first: mobile is seeing explosive growth; mobile forces you to focus; and mobile extends your capabilities.

 

Speakers

Luke Wroblewski

Luke Wroblewski (@LukeW) is an internationally recognized digital product leader who has designed or contributed to software used by more than 700 million people worldwide. Luke was Co-founder and Chief Product Officer (CPO) of Bagcheck which was acquired by Twitter Inc. just nine months after being launched publicly. Prior to this, Luke was an Entrepreneur in Residence (EIR) at Benchmark Capital and the Chief Design Architect (VP) at Yahoo! Inc. where he worked on product alignment and...
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Monday June 11, 2012 8:00am - 9:00am
Presidents Hall (Penn Stater Hotel and Conference Center)

9:00am

12:00pm

 
Tuesday, June 12
 

7:00am

8:00am

The Responsive Designer's Workflow

There’s been a lot of great discussion about responsive web design: merging media queries and flexible, grid-based layouts to create more adaptive, universal designs. But how does a responsive approach affect our design workflow? And when is responsive design right for your project? We’ll look at sites and strategies to try and answer these questions, and learn to become more responsive designers.

 

Speakers

Ethan Marcotte

Ethan Marcotte (@Beep) is an independent designer/developer who is passionate about beautiful design, elegant code, and the intersection of the two. Over the years his clientele has included New York Magazine, the Sundance Film Festival, the Boston Globe, and the W3C. Ethan coined the term “responsive web design” to describe a new way of designing for the ever-changing Web and, if given the chance, will natter on excitedly about it—he even went so far as to write a book on...
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Tuesday June 12, 2012 8:00am - 9:00am
Presidents Hall (Penn Stater Hotel and Conference Center)

9:00am

 
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